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Vulcan's Customer Spotlight; Chad Brown

March 13, 2017

After starting my own company, I was looking for a very professional custom branded folder that was eco-friendly and affordable.  My previous experiences working with companies focused on printing or promotions were always poor and frustrating.  Either the prices were really low accompanied with subpar quality, or the companies were skilled production staff that had no concept of customer service.

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Building Your Brand: Your Logo and Custom Binders

March 6, 2017

Is your current logo representing you as a business? Do you possess Custom Binders or Packaging that shows who you are and what you do? If you cannot answer these questions with a yes, it is time to go back and reconsider your logo. A logo is the first visual representation of your business that prospective customers will see, so it’s always good to make sure it is depicting “you”.  That is why it is always important to have a logo that is both memorable and visually-striking when compared to the countless logos that are out being shown to people daily.

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Nick Saban Just Might Be The Ultimate Lean Practitioner

February 2, 2017

Vulcan has been steadily embracing a Lean culture in recent years and has yielded big results.  That got us thinking about other people that have embraced Lean and achieved big things… we may have found one in the most unlikely place… college football. Okay, okay, hear me out. I know it’s a sensationalist title, but let me explain.

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Vіnуl vs Poly Binders - Choosing Thе Rіght Cоvеr

January 6, 2017

You had many options available for your binder cover material, but now you have finally narrowed it down to either Vinyl or Poly. Which one should you choose? The Science: Vinyl іѕ probably the world’s mоѕt vеrѕаtіlе рlаѕtіс mаtеrіаl. It іѕ a tуре оf рlаѕtіс thаt соmеѕ from соmbіnіng ethylene (found іn crude оіl) and chlorine (fоund іn ѕаlt). When соmbіnеd, thеѕе substances become Polyvinyl Chloride (PVC) Resin, bеttеr knоwn as Vinyl. It is thеn furthеr processed into the material we use to make binders. Flеxіblе, rigid, сlеаr or colorful, thick or thin; vinyl is all these things and more. Polyethylene (better known as “Poly”) is one of the most widely produced plastics in the world. Ethylene is commonly produced by the cracking of ethane, which comes from natural gas or distilled petroleum.

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Binders.com 2016 Breast Cancer Awareness Month

October 31, 2016

October was Breast Cancer Awareness Month. Employees at Vulcan Information Packaging and American Thermoplastic Company participated in several activities to raise funds and show their support of finding a cure for this deadly disease.

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Breast Cancer Awareness Month - Pink Your Department

October 21, 2016

Breast Cancer Awareness Month at Vulcan Information Packaging. “Pink Your Department”. That was the theme for the day as Vulcan Information Packaging employees decorated their departments with a pink theme and set up a food tables with pink foods!

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Breast Cancer Awareness - Vulcan Ties Ribbons

October 14, 2016

October is Breast Cancer Awareness Month. As they tie pink ribbons, Vulcan Information Packaging employees participate in raising awareness and show support in the fight to find a cure and help women and men.

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Distinctive and Durable, Casemade Film Laminated Binders

September 22, 2016

Whatever your business, you want to create the right impression. If you’re a law firm, you need clients to perceive your thoroughness. A manufacturer wants to convey a sense of methodical organization; however, an apparel company wishes to tout its creativity. Never underestimate the importance of the details when creating your business image. A carefully maintained brand image can be diminished by something as simple as a presentation binder. Fortunately, it’s easy and affordable to provide materials that enhance your company’s reputation.

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4 Ideas for How to Do More with Your Ring Binders

August 22, 2016

No matter what industry you’re in, you are producing something—a valuable product or service that you likely need to present to customers or potential customers. While in the past you may have settled for a jumbled box of samples, loose sheets of paper, or a generic PowerPoint, it is important to consider ways to improve your presentations that will stand out from the competition and impress your customers. 

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Custom Marketing Kits – Develop Your Brand & Business

June 14, 2016

Developing Your Brand with a Business Marketing Kit Marketing is how any business wins customer interest, customer purchases, customer satisfaction, and, ultimately, brand loyalty. This last piece is key—it’s essentially how a business stays in business. Contrary to what most people think, a brand isn’t a logo; rather, a logo is a symbol that identifies a brand. Effective branding should embody the principles behind your business’s products, delivering a promise that customers can, and will, believe in. Consistency builds brands, and brands build business. With that in mind, the importance of creating a consistent brand image cannot be overstated.

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